We are Pollitt & Partners.
We believe great partnerships make great work.
We’re an independent creative agency, 30-years strong, with a fixation on design excellence and captivating brand narrative. It’s reflected in the work we create, and by the awards we’ve won.
We’re driven to craft compelling concepts that surprise and delight. Our talented team of 45 are experts in design, digital, content and keeping our clients happy.
We believe great partnerships make great work. To us, they’re everything. A commitment to our clients, our employees, the companies we work with, and to you.
Together we can be creative, we can be ambitious, and we can make work we’re proud of. Together, we are Pollitt & Partners.
Nova Food is a brand new culinary quarter for London and a key part of Landsec’s ambitious regeneration of the Victoria area.
We created the name, branding and positioning for the new venture, establishing a dynamic tone of voice and a clean, distinguished identity that heroes Nova Food’s variety. The campaign helped articulate their proposition; a mixed-use area comprised of restaurants and kiosks with a spacious public realm.
Our creative appeared across London at Kings Cross, Pimlico, St. James, Vauxhall, Clapham Junction and Victoria station, which had a complete takeover for the launch. Six sheet posters, digital escalator panels and content from influencers helped us spread the message across the capital: Nova Food is a place for different tastes.
To support the launch we delivered a special desk-drop of Nova Food products and produce to 40 food journalists. Each came with an invitation featuring a fork as a key part of the design.
Since launching Nova Food has been visited by thousands, drawn by our work and the delicious proposition of new culinary delights in the capital.