The A to Z
Today, our website and international sales campaign for The Atlas Building went live.
Rocket Investments’ EC1 tower is a stunning piece of architecture. At 38 storeys high, it’s the tallest residential building in its neighbourhood, complete with spectacular views across the London cityscape. We created a confident and contemporary brand identity to match.
Look closely at the brochure cover, and you’ll see the beautiful debossing is actually a perfectly detailed map of London. To create the effect, we commissioned a solid copper die, acid etched with a map based on Ordnance Survey data (made by digital cartographer Oliver O’Brien — oobrien.com).
Check out the work below. To see more and watch the film, visit The Atlas Building website.